Software giant Salesforce ($CRM) has expanded partnerships with OpenAI (PC:OPAIQ) and Anthropic (PC:ANTPQ) to integrate their ...
As healthcare entities move towards the deployment of artificial intelligence (AI) models to streamline patient engagement, being acquitted of good customer relationship management (CRM) system data ...
Campaign Middle East on MSN
Why CRM and advocacy strategy is actually a business strategy
MRM MENAT's Seton Vermaak explains why the future of CRM lies in the fusion of behavioural data, CX, and business model ...
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