These simple code elements tell search engines exactly what your webpage is about and how to interpret it. Mastering HTML tags can significantly boost your rankings and traffic.

Understanding the role of HTML code helps developers understand what that code is doing. Semantic HTML tells developers (or search engines) what the purpose of that code is.

Google's John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility.

GitHub built a new code-focused search engine in Rust because popular text search engines couldn't scale enough.

A start-up called Perplexity shows what’s possible for a search engine built from scratch with artificial intelligence.