Rocket CRM has introduced a new series of platform enhancements focused on strengthening customer relationship management ...

On Tuesday, mar tech company GrowthLoop announced the launch of its new customer data platform, called The Loop.

In today’s digital age, customer-centric strategies are paramount for business success. One key tool that has emerged as a game-changer is the Customer Data Platform (CDP). Let’s delve into ...

The analyst firm identifies data collection, customer profile unification, integrations and segmentation as among the key features of a CDP ...

Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI, today announced its recognition as a Strong Performer in The Forrester Wave™: Customer Data ...

Smart customer data strategies are the secret sauce for businesses looking to win customer trust and deliver real-time experiences.

Enterprise data platforms increasingly unite analytics, governance and orchestration, with new generative and agentic ...

CMSWire’s State of Digital Customer Experience 2025 report unpacked: real ROI drivers behind AI, personalization and customer data management.

(Udit Pahwa of Blue Star at ZohoDay 2025) One notable change in events this year: my customer conversations about AI have changed. Yes, customers are still assessing AI use cases and how to measure ...

With its $80 million funding round, Hightouch becomes a startup unicorn. It uses AI to transform marketing and sales, rivaling Salesforce and Twilio.

We look at where a customer data platform sits alongside other technologies that offer features to boost customer experience ...

Understanding the Data-Driven LandscapeOrganizations are inundated with vast amounts of data generated from various sources, including customer interactions, operational processes, and market trends.