Kim Kardashian released an ad in December for her brand, Skkn by Kim, that included a QR code. Kardashian is one of many entrepreneurs using QR technology in their marketing strategies. Here's how ...

Digiphy, a Westside-based technology startup, is helping brands connect directly with customers through scannable QR — quick response — codes that link to customizable mobile-first landing pages, ...

Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...

QR (quick response) codes have been around for nearly 30 years. Developed in 1994 by a Japanese engineer for the purpose of tracking components in car factories, they have evolved into a highly ...