Robloxians are discovering all the things they can do with the recently-released feature, which makes avatar animations as simple as uploading a video.

Roblox has a new face-tracking feature, which allows avatars to move their lips mirroring the player’s. Players are using it to make memes and viral videos on TikTok.

From creating virtual experiences to selling tickets within games and social media, Hollywood is trying to capture the attention of young fans in places they frequent.

Toei Animation’s upcoming film ‘Hypergalactic’ is aiming to creators and fans on game platforms Roblox and Fortnite through a deal with Spaceport.