Intelligent products were on full display during the game, but they all took different approaches in marketing.

With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed.

The ad was the brand’s first Super Bowl spot in nearly 30 years, and it used the moment to highlight women’s sports and those who are—quite literally—changing the game.

Critics of OpenAI would say it's more empty hype designed to continue placating OpenAI's big-pocketed investors.

Big Tech company Salesforce’s latest act stars Matthew McConaughey, rounds of layoffs, and a loving embrace of AI. This Super ...

Possibly the best of the celebrity ads was Dunkin’ Donuts ‘DunKings 2’ with Ben and Casey Affleck and a really terrific bit from Succession alum Jeremy Strong, leaning heavily into his reputation as a ...

Super Bowl LIX ads avoid politics, featuring stars like Ben Affleck and David Beckham, as brands spend a record $8M per slot for pure entertainment.

Nike had almost 188,000 engagement actions after it aired its star-studded ad featuring prominent female athletes.

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

Super Bowl LIX 2025, Kansas City Chiefs vs Philadelphia Eagles Highlights: Welcome to our Super Bowl LIX Live Blog, where we ...

Budweiser is reviving its classic Clydesdale horses for this year's Super Bowl ad campaign to embrace the traditional ...