Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

Super Bowl commercial trending ahead of Big Game. Will the spot join the list of Ad Meter winners for the brand?

Budweiser starring a young Clydesdale in "First Delivery" was rated as the best Super Bowl 2025 commercial – the first time ...

In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

For some fans, Super Bowl commercials are as big a part of the experience than the game itself. This year, prices for a 30-second spot got up to about $8 million in the weeks leading up to the game.

After failing with several objects (and the family dog), the kid’s father ... shot from the top of a skyscraper. Budweiser has been a staple of Super Bowl commercials over the years, so it ...

The Budweiser Clydesdales also returned, and Matt Damon and David Beckham teamed up for a Stella Artois commercial. Last year Dunkin' easily had one of the best Super Bowl ads ... A pack of dachshunds ...

The Budweiser Clydesdales are returning in their 47th Super Bowl commercial, “First Delivery,” showcasing their resilience ...