It's marketing's biggest night! Outside of the actual game and the famed halftime show, many viewers tune into the Super Bowl ...

Budweiser has released a sneak peek of its iconic Clydesdales commercial. But this year, the commercial has a singular star.

A re you ready for some commercials?! For those not into the actual sport of football, there are always the commercials that ...

While the Philadelphia Eagles are battling the Kansas City Chiefs, nearly one-third of viewers are watching for the ...

The rapper’s 1991 hit “Mama Said Knock You Out” provides the soundtrack for Pfizer’s cancer-busting commercial.

When it comes to the best beer commercials, it’s the majors like Anheuser-Busch and Molson Coors that have delivered the most ...

The Super Bowl is about football but some of us will be watching the Super Bowl 2025 commercials to see which celebrities ...

Marketing and agency leaders break down the chaotic social media field and how it is impacting their Super Bowl plans.

In determining the five types of Super Bowl ads, many factors must be parsed. Lotta ins, lotta outs, lotta what-have-yous. These include but are not limited to the stature of the brand, its goal for ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

The overall winner, Budweiser’s “Puppy Love” from 2014, is the oldest on the list. And the median age of ads in the top 10 is ...

That WeatherTech, a Bolingbrook car floor mat manufacturer, is still going head-to-head with some of the biggest brands in ...