After years of preparation, Eli Lilly is on the brink of launching a fully connected and personalised diabetes management platform, underpinned by digital technologies. The Tempo system brings ...

A better way to drive growth and profitability by Scott Magids, Alan Zorfas and Daniel Leemon When companies connect with customers’ emotions, the payoff can be huge. Consider these examples: After a ...

If it seems like the Detroit Lions always play on Thanksgiving, well, that's because they do. The Lions' annual tradition of playing on the American holiday, which began in 1934, is nearly as old as ...