The franchise celebrated selecting the son of former Rockies player Matt Holliday in the MLB draft by posting baby pics of Ethan in Rockies gear.

As a senior at Oklahoma’s Stillwater High School, the 6-foot-4, 210-pound Holliday hit .611 with a 2.038 OPS, 19 home runs and 64 RBIs.

The Colorado Rockies selected a familiar name with the No. 4 overall pick in Major League Baseball's annual draft Sunday night. The Rockies used their first-round selection on Ethan Holliday, son of longtime big leaguer Matt Holliday and younger brother of current Baltimore Orioles second baseman Jackson Holliday.