One beverage is a Taco Bell icon. The beloved Baja Blast finally gets a new flavor. This unexpected dark beverage captivates ...

While that press release quote is filled with buzzwords and exaggerations, it is indeed true that the blue tropical spin on Mountain Dew known as Baja Blast has been a part of Taco Bell’s menu for 20 ...

“Baja Blast has consistently sparked creativity, defied expectations, and continues to be a cornerstone of the Taco Bell experience,” said Taylor Montgomery, chief marketing officer at Taco Bell.

The brands are teaming up for a “boundary pushing” collaboration, while Guinness launches a beer flavored ice cream with Van ...