One beverage is a Taco Bell icon. The beloved Baja Blast finally gets a new flavor. This unexpected dark beverage captivates ...

For the first time in two decades, Taco Bell is adding a new flavor to its Mountain Dew Baja Blast lineup: Baja Midnight. The ...

Taco Bell launches Mountain Dew Baja Midnight, a bold new twist on the iconic Baja Blast flavor. The passion fruit and lime blend launched nationwide today, Aug. 14, marking the first permanent ...

Invitations to exclusive industry events and research by Danielle Oster , August 12, 2025 ...

Taco Bell Finally Confirms Arrival of Highly Anticipated New Mountain Dew first appeared on Parade on Aug 12, 2025 This story ...

The new drink blends Baja Blast’s signature tropical lime with passion fruit for what the brand calls “an entirely new ...

The new drink blends Baja Blast’s signature tropical lime with passion fruit for what the brand calls “an entirely new ...

Taco Bell is giving its cult-favorite Mountain Dew Baja Blast a bold twist for the first time in two decades. Mountain Dew ...

Baja Midnight, a purple-colored Mountain Dew Baja Blast drink, hits the menu board on Thursday. Baja Midnight is the first, ...

But there is a catch. We know Mountain Dew loves exclusives, from its permanent KFC and Taco Bell flavors to its limited-edition products at Little Caesars, 7-Eleven, and Walmart.