Just as the Big Ten and SEC dominate football, so could they take charge of college basketball in the revenue-sharing era.

Just as the Big Ten and SEC dominate football, so could they take charge of college basketball in the revenue-sharing era.

USC Trojans women’s basketball star guard JuJu Watkins is adding another Name, Image, and Likeness (NIL) campaign to her long list of deals ahead of March Madne ...

USC Trojans superstar JuJu Watkins is one of the biggest stars in college athletics, and her impressive resume of NIL deals ...

The Trojans are on a shortlist of national championship contenders who are looking to tip the tournament in their favor.

UConn women's basketball's Paige Bueckers and Geno Auriemma have been named to the Naismith semifinalist list, along with ...

With so much to keep track of for the 2025 Women's NCAA Tournament, this is the perfect time to look at some of the major ...

After playing three games in three days at the Big Ten Tournament last week, USC women's basketball gets some much-needed time off this week. The Trojans will have had nearly two full weeks of rest by ...

The Big Ten Tournament quarterfinals get underway Friday. Here are our predictions for all four games and how to watch all ...

California allowed college athletes to earn money, profiting off their name, image and likeness. University records show ...

The race to become the Big Ten’s best softball team starts this weekend and the Nebraska is firmly in the mix.

The Big Ten is one of the biggest conferences in the Power-4, and as a result, the conference had no choice but to move to a ...