Michael Jordan has been compared to many things throughout his career as an NBA player and businessman, but fans were shocked when Kanye West added a new one to the list.

For the shoe’s 10th anniversary, Adidas has decided to reissue the OG Ultraboost, right down to the adaptive Primeknit upper ...

The Agravic line from Adidas has earned its rightful place on the trail running podiums in recent years – perhaps most ...

At the end of January, Tissot announced a multi-year extension to its global marketing partnership with NBA, WNBA and the NBA ...

The Engine A, releasing first in a silver colorway, will be available globally on Feb. 13 on Reebok’s website and is priced at $120.

The adidas Anthony Edwards 1 Low is dropping in the "Best of adi" colorway on Saturday, February 1. Online shoppers can buy ...

LA Clippers star James Harden's girlfriend, Paije Speights, is stepping up her product packaging game by releasing the former NBA MVP's Adidas Harden Vol. 9 sneakers.

Nike is the king of basketball sneakers, thanks in large part to the partnership that the brand developed with Michael Jordan ...

but player-exclusive styles remain the most coveted among athletes and fans. As the college basketball season hit its stride, the NBA All-Star partnered with Adidas to support one of its NCAA ...

WNBA star Satou Sabally from the Dallas Wings signed a multi-year shoe deal with Adidas, leaving Jordan Brand after five years. Excited about joining ...

In the half-decade before he took over as CEO, Puma was on a tear, doubling its revenues thanks, in part, to a clever comeback in sports like basketball ... crisis-rattled Adidas after having ...

Today marks the launch of Harden Vol 9, the latest basketball shoe from adidas Basketball, designed in collaboration with NBA superstar James Harden. Known for his signature swagger and uncompromising ...