Which ads landed on top of our 10 best Super Bowel 2025 commercials? Here's a hint: It wasn't a sequel to last year's winner.

Budweiser broke out the Clydesdales to win USA TODAY Ad Meter 2025, the ninth time the brand has claimed the prize as the ...

In Mountain Dew's 2025 Super Bowl ad, singer Seal humorously transforms into a literal seal to perform "Kiss from a Lime," a ...

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

USA Today created Ad Meter in 1989 to gauge consumers’ opinions about television’s most expensive commercials, and the ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated ...

Apple’s “1984" Macintosh commercial aired during the Super Bowl that year and is still considered one of the best commercials ...

Watch all of the best 2025 Super Bowl commercials, including Big Game ads featuring Ben Affleck, Matt Damon, and more.

Let's be honest, they're the best part of the big game.

And now for the best Super Bowl commercials (and worst)… I’m not sure if this is going to air during the Super Bowl, or what, but this is hilarious and the best commercial… with or without bears.

In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.