Follow along on ProFootballTalk, tune in to Peacock, the NFL on NBC Sports YouTube channel, the NBC Sports NOW channel or ...

Sac’ for some neighborly big game beers. Imagine, just for a second, that Post Malone and Shane Gillis are your neighbors—not ...

Football is undoubtedly ingrained in American culture; whether it’s for the game, the snacks, or just the ads.

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – ...

The most popular beer in the country is brewed in Mexico. Here's how President Trump's tariffs could affect U.S. fans of ...

For a while now, brands have sought to expand their Super Bowl ads beyond a mere 30-second broadcast during a commercial ...

Squarespace has unveiled its 11th Super Bowl campaign starring acclaimed actor Barry Keoghan. The 30-second spot, titled ‘A ...

From a viral stunt to chilled face rollers, Coors Light has been laying the groundwork for its "Case of the Mondays" Super Bowl campaign for weeks.

Anheuser-Busch is set to flood the zone on Super Bowl Sunday. A big game staple for almost all of the past 50 years, the ...

See Glenn Powell as Goldilocks and Super Bowl newcomers like Instacart and Häagen-Dazs dropping their first ads.

Firms pay millions to run a 30-second commercial during the Super Bowl. Why are ads shown in soccer's equivalent games less ...

Super Bowl viewers will see a food fight among advertisers, with a significant chunk of commercials devoted to junk food, ...