In the past three years, according to research by marketing professor Kim Whitler, the number of Super Bowl ads that have had ...

For much of the Super Bowl halftime show's history, the NFL has shied away from enlisting rappers to lead its proceedings. That perception appears to have changed as of late, with a slew of MCs — most ...

As Super Bowl 59 gets set to kick off in New Orleans, here's a look at how much companies are paying to be part of the ...

Since the start of the current millennium, companies have been continuously upping their advertising game during the Super ...

The year 2024 had the Summer Olympics and a huge election, but football dominated the ratings once again. Here’s a look at TV ...

Follow along on ProFootballTalk, tune in to Peacock, the NFL on NBC Sports YouTube channel, the NBC Sports NOW channel or ...

The Green Bay Packers head coach has two new commercials for Emplify Health by Bellin that will debut during Sunday's Super ...

The 2024 game racked up estimated ad revenue of about $550 million for in-game placements, according to GroupM, WPP’s media ...

Next, we asked which part of Super Bowl Sunday you’re most psyched for: eating and drinking gluttonously, betting on ...

The Super Bowl is about football but some of us will be watching the Super Bowl 2025 commercials to see which celebrities ...

Super Bowl commercials always draw a lot of attention for their humor and creativity. But the underlying message of many of ...

Have you ever watched the Super Bowl with a bunch of marketing majors? I have. In college, I was friends with a group of students composed of finance, accountin ...