Nielsen CEO Tells Clients Paramount Seeks ‘Nearly 50%' Price Cut in Weeks-Long Measurement Battle
The battle between Paramount Global and measurement giant Nielsen is fast becoming a war of words. In a dispatch sent to ...
Nielsen CEO Says Paramount Is Demanding ‘Nearly 50%’ Price Reduction in Contract Dispute
"We cannot reset the value of our services to a fraction of their worth due to the circumstances and demands of one client," ...
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Nielsen Says You Shouldn’t Count Out The Old Guard Just Yet
Change is hard for a company like Nielsen, which has been around so long it even predates the first publicly available ...
Paramount-Nielsen standoff escalates with media buyers split over VideoAmp shift
Advertisers and media buyers are caught in the middle of the Paramount-Nielsen standoff, grappling with the sudden shift to ...
'Who Cares?': Gladiator II Star Connie Nielsen Shuts Down 'So Dumb' Historical Inaccuracy Debate
Gladiator star Connie Nielsen pulled no punches when it came to the ongoing debates about the historical accuracy of the new ...
The Paramount-Nielsen Contract Impasse Is In Its Second Month
The Paramount Global and Nielsen impasse is now in the second month. With multicurrency options, the standstill has impacted ...
Exclusive: Connie Nielsen was 'skeptical' Gladiator II would happen
Nielsen concluded by calling Scott's Gladiator II set an “extraordinary visual creation.” Hopefully, if Nielsen's services ...
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Nielsen Audio Adjusts Key Radio Listener Measurement Qualifier
NEW YORK — It’s been discussed in radio industry circles for months. Now, Nielsen has officially revealed that, beginning in ...
Nielsen Will Open Measurement to Media Companies’ First-Party Data, a Move That Could Prove Controversial
Nielsen gained approval to use media companies' first-party data to measure audiences, a move that could favor more ...
‘Gladiator II’: Ridley Scott, Paul Mescal, Denzel Washington, Pedro Pascal & Connie Nielsen Reveal How All Roads Led To Ancient Rome
A ship-to shore invasion with fleets of Roman battleships fighting with trebuchets and thousands of archers. A naval duel to ...
Gladiator 2's Connie Nielsen finds historical accuracy criticism "so silly"
Gladiator II star Connie Nielsen addressed criticism over the movie's historical accuracy, admitting she finds it "so silly".
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Connie Nielsen Returns in Gladiator II: A Journey of Rediscovery
Connie Nielsen reprises her role in 'Gladiator II', reflecting on her journey as an actress and the character's evolving persona. Originally starring in Ridley Scott's 2000 film, she explores ...