Newell, the parent of more than 50 consumer brands, is looking to create five times more content while improving marketing ...

A new Center of Excellence built on Nvidia tech and led by Publicis Sapient speaks to the opportunity the agency sees in taking a consultative approach.

The practice will leverage EY’s capabilities and experience to help clients meet the changing needs of consumers and “shape ...

Lipton Hard Iced Tea, which is brewed by FIFCO USA through a licensing agreement with PepsiCo , isn’t the only brand focusing ...

New visual intelligence features allow iPhone users to search apps like Google and Etsy to find items similar to what they’re ...

Former Meta and Apple executive Rebecca Van Dyck is taking the reins as the company pushes further into travel services and ...

Compared to a year ago, more marketers plan to invest at least $10 million in generative artificial intelligence, per Boston ...

The solution, which creates six videos based on the input of a product ID, comes as rivals like Google and Meta are ramping up similar offerings.

The platform announced a slew of new features including branding solutions, automation tools and an artificial ...

Aimee Lou Wood and Patrick Schwarzenegger promote the Venmo Debit Card in a spot set to a remixed version of Black Sheep’s ...

Open Intelligence combines artificial intelligence with customized media models to predict audience behavior by leveraging ...

In a 60-second spot set to The Who’s “Who Are You,” “White Lotus” star Walton Goggins dishes on the retailer’s perks following a January brand refresh.