The first Hawaiian Punch commercial aired in 1962 and introduced Punchy, a mischievous character who offered a “nice Hawaiian Punch” before hitting his friend. The ad quickly became a *hit* for its memorable slogan, helping the brand gain widespread recognition for over two decades. | Rememberthe60s
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The first Hawaiian Punch commercial aired in 1962 and introduced Punchy, a mischievous character who offered a “nice Hawaiian Punch” before hitting his friend. The ad quickly became a *hit* for its memorable slogan, helping the brand gain widespread recognition for over two decades. | Rememberthe60s
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FacebookRememberthe60s
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Hey! How 'bout a nice Hawaiian Punch? This history of Punchy, Hawaiian Punch's mascot. Founded in 1934 by A.W. Leo, Tom Yates and Ralph Harrison as an ice cream topping in a converted garage in Fullerton, California, and customers later discovered that it made an appealing drink when mixed with water. Yates and Harrison formed Pacific Hawaiian Products to produce the beverage. R. J. Reynolds Tobacco Company bought Pacific Hawaiian in 1962. In 1962, the Atherton-Privett ad agency created a 20-sec
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