Ahead of FIFA Club World Cup, Benfica debuts immersive fan experience with virtual locker room, 3D merch store, and lifelike, ...

Infinite Reality, a global leader in immersive digital experiences, announced a landmark partnership with SL Benfica, one of ...

Three decades since breaking the music biz, erstwhile file-sharing site Napster has been sold to Infinite Reality for $207M The XR company is just the latest tech biz to shell out for the platform ...

Napster, formerly a peer-to-peer file-sharing application founded in 1999, has been sold to Infinite Reality, a digital media and e-commerce company, for $207 million. Infinite Reality announced ...

Infinite Reality (iR), a specialist in immersive digital experiences, has announced a landmark partnership with SL Benfica, one of Europe's most storied footbal ...

Editor’s Note: After publication of this story, Infinite Reality issued a press release disclosing the identity of their anonymous investor. Forbes is continuing to report on this news.

Infinite Reality, a digital media and e-commerce company, has been on a buying spree in the last 18 months, spending over $1 billion on acquisitions. By Elias Leight The digital media and ...

Long story short, Infinite Reality was worth $1 billion in January 2022 and, following the previously highlighted Touchcast play, claimed an astonishing $15.5 billion valuation, per Forbes.

BOCA RATON, Fla., April 16, 2025 (GLOBE NEWSWIRE) -- Infinite Reality™ (iR), an innovation company powering the next generation of digital media and ecommerce through extended reality (XR ...

In the $207 million deal, Infinite Reality will expand and reimagine Napster, empowering artists with new audience monetization and engagement capabilities, underpinned by iR’s immersive ...