The AR Alliance, a division of SPIE focused on augmented reality (AR), proudly announces the addition of Aluvia Photonics, ColorChip Group LTD, Fraunhofer Institute for Photonic Microsystems IPMS, ...

Google has consolidated teams working on augmented reality and has big plans for a new software platform it's shopping to partners.

A stand-alone augmented reality display dev kit that uses InfinityAR marker-less AR tracking, the DK-50 provides a strikingly immersive and unparalleled AR experience today. CES attendees will have an ...

Polyarc co-founders, from left to right: Tam Armstrong, Danny Bulla, and Chris Alderson. (Polyarc Photo) Virtual and augmented reality have yet to catch on with mainstream consumers, but investors are ...

As fascinating as augmented reality is, the concept is struggling to lift itself out of the novelty arena. Japanese startup Tonchidot is off to a good start, however, after landing $4 million in ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Augmented reality, with its ability to overlay digital imagery onto the ...

Designing a new car typically involves long hours staring at a computer screen, then even more time spent shaping clay models and interior mockups. Volvo and Varjo, a Finnish developer of ...

NEEDHAM, Mass.--(BUSINESS WIRE)--PTC (NASDAQ: PTC) today announced availability of Vuforia™ 6, the newest version of its award-winning platform for augmented reality (AR) development. Vuforia 6 ...

Steven Musil is a senior news editor at CNET News. He's been hooked on tech since learning BASIC in the late '70s. When not cleaning up after his daughter and son, Steven can be found pedaling around ...

In 2016, in partnership with Nintendo, Niantic Labs created an augmented reality app, Pokémon Go, that is responsible for raising Nintendo's stock and adding $7.5 billion to the company's market value ...