Shock hit markets as 2025 budget moves pushed Meta toward AR wearables. The New York Times reported that Meta plans to ...

Artists, record labels, and music marketers are creating custom filters to promote songs, as augmented-reality effects take off on social media.

Virtual try-on fashion and AR shopping are transforming the way people buy clothes online, solving fit issues and creating a personalized shopping experience.

Augmented Reality has been around for many years. The game-changing technology that overlays digital information onto the real world while creating a unique and interactive experience is increasingly ...

Step into the future with us as we explore the exciting world of augmented reality in this episode of Budget to Best. Augmented reality isn't just a sci-fi dream anymore; it's here, and it's ...

In episode four of the Tech Edit by Vogue Business podcast, entitled Augmented reality: How to engage tomorrow’s consumers, innovation editor Maghan McDowell is discussing how augmented reality has ...

In this article, we will look at the 12 Best Augmented Reality Stocks to Buy According to Analysts. Integration of artificial intelligence, better graphics, and enhanced processing power are enabling ...

Augmented Reality (AR) is no longer a novelty. It’s a strategic force reshaping how consumers discover, evaluate and purchase products. AR bridges digital and physical retail in ways that drive ...

Xia Su and Jae Lee are both Ph.D. students studying computer science and engineering at UW. They join us to talk about their work and what future AR technology might look like. Note: The following ...

Luxury real estate is shedding its relationship-only past by using AI and immersive technology to surface new opportunities.

The use of computer-assisted navigation and robotics within surgery has exploded in recent years. Augmented reality technologies can now improve surgical accuracy and offer more complete data all ...

A woman in Japan married an AI-generated boyfriend, who was present on a phone screen, and exchanged rings using augmented ...