Seven reasons to care about online behavior tracking. Nov. 6, 2010— -- If you've never been targeted by an ad because of your online behavior, then you're probably just not paying much attention.

Behavioral health tracking company Ginger.io has announced a collaborative for tracking patient behavior and health outcomes with six academic medical centers, including UC San Francisco, Boston-based ...

Opinions expressed by Entrepreneur contributors are their own. As general manager of global research for Hitwise, an online market research firm, Bill Tancer monitors the daily online behavior of more ...