Dutch cross-device data vendor Screen6 has been flying under the radar and avoided the Nielsen verification route like its well-known competition. Last year, Tapad (recently acquired by Norwegian ...

Drawbridge is letting brands get their hands dirty with cross-device data. On Monday, the cross-device company launched self-serve functionality that lets ad buyers see how their buying choices affect ...

Tapad, a provider of cross-device marketing technology solutions, on Tuesday announced an expanded partnership with LiveRamp, an Acxiom company, to make the proprietary Tapad Device Graph accessible ...

With ATS Paris nearing ever closer, ExchangeWire hears from the upcoming event speakers, to give a flavour of what to expect on the day. Here, ExchangeWire speaks with Jakob Bak, CTO and co-founder, ...

At its Build developer conference in Seattle today, Microsoft showed off how developers can extend the company’s Graph API to turn just about any device into a productivity assistant. To illustrate ...