For companies these days, brand reputation is undeniably linked to success. Yet, one of the best digital marketing tools for building that reputation, expanding your online reach, and, ultimately, ...

In today’s world, online presence is essential to business success. In decades past, businesses could rely upon physical marketing or tactile advertising to form a successful foundation and build ...

Ecommerce brands cannot rely on paid ads alone to win customers. Costs keep climbing, tracking grows harder with privacy changes, and shoppers expect genuine brand trust. Digital PR has shifted from a ...

Audiences form preferences before they search. Learn how authority shows up across social, search, and AI-powered answers.

If you’re struggling to get your pitches picked up by your target titles, or wondering how to prove the value of PR to a sceptical senior team, The Marketing Pod’s guide to Developing a Digital-First ...

Uri Samet is the CEO of Buzz Dealer, a digital marketing and digital PR firm specializing in online reputation management, SEO & ASO. In an era when your brand's digital footprint is as crucial as its ...

Integrating digital PR & SEO with a full-funnel strategy both influences audience behavior and top-three rankings in search engines. In my recent webinar with Search Engine Journal about how to earn ...

With intense online competition, B2B marketers must ensure they’re not missing a beat by positioning their companies in the best search engine, with the best ranking, for the best query – all of which ...

Whether you’re a seasoned financial advisor, a budding wealth manager, or part of an established investment firm, establishing a solid sense of trust with your clients and prospects is imperative for ...

As media undergoes a significant transformation with a definitive shift from print to digital platforms, Ascend Agency is playing a pivotal role in shaping the future of public relations (PR) and ...