Mastering the art of eye makeup application can be a challenge, especially for beginners. From choosing the right shades for your eye color and skin tone to figuring out which brushes you actually ...

If you’ve scrolled BeautyTok this fall, (the fan-dubbed section of TikTok videos that centers around beauty trends and DIY instructions), you might have stumbled upon the ‘siren eye’ makeup trend.

If you're kinda bored of the same-same, though, you've got options. There are seven, to be exact, universally flattering ...

Eyeliner is one of the greatest makeup products of all time; it’s one of those things that can single-handedly change a look without much effort. A striking color or the way you place eyeliner — on ...

Floridians are jumping on the newest TikTok trend: changing your eye color. The young and old have discovered that turning brown eyes blue or hazel eyes green can be as simple as putting in color ...