Six-plus years ago, social media marketing was simple. You posted your content, and if your audience were online at that time or a few hours later, they would see the post. The social media world was ...

Anyone who regularly engages on social media (i.e. almost everybody) knows that algorithms have an inordinate amount of control over their emotional well-being. These heavily shrouded systems of 1’s ...

Facebook wants you doing more stuff on Facebook. Earlier this week, users saw themselves Yenta’d back into stale relationships by Facebook’s long-lost-friend algorithm. Now the site is trying to lure ...

Tension: We’ve outsourced our moral development to recommendation engines that optimize for engagement rather than wisdom, creating value systems built on what keeps us scrolling. Noise: Tech ...