The 2018 strategic planning process was an enormous effort—one that sought to meaningfully engage all voices from the College of Arts and Sciences community and to thoughtfully consider and synthesize ...

A version of this article appeared in the Summer 2021 issue of strategy+business. Kristian Ebbesen Fjelde and his team knew that the executive committee meeting scheduled in mid-2019 to discuss the ...

I’ve worked in SEO for a long time, and it still shocks me when I ask new clients to see their old agency’s SEO strategy. 99% of the time, nothing is documented. In this article, I’ll teach you ...

The strategic management process is an approach to making major decisions on your company's future direction and strategy. You identify internal strengths and weaknesses, and external threats and ...

Strategic planning is a critical business practice for positioning an organization for success, aligning leaders to a common plan, and guiding management decisions. Most companies conduct some form of ...

Strategic planning has forever been a core responsibility of the CEO. During the rising tide economy of the 2010s, it was a relatively straightforward process. But when COVID-19 hit in 2019, every ...

Note: This article is the second in a series about how firms can successfully reassess and reimagine their business models. Read the first article here. Failure to plan is planning for failure. That ...

When preparing for 2025 and all the unknowns the future inevitably holds, a thorough strategic plan is critical to driving meaningful outcomes for any business. Effective strategic plans reflect on ...

In my years of advising business leaders, from entrepreneurs to enterprise executives, I often hear a passion for strategic change planning but seldom see the same commitment to strategic execution. I ...

UAB’s Strategic Planning Council was launched in January 2022, and charged by President Ray Watts to refresh UAB’s 2018-2023 strategic plan, Forging the Future, to guide the institution’s continued ...

Strategic management involves long-term plans and objectives that allow a company to leverage capabilities, increase opportunities, and achieve competitive advantage. Although there are many ...

If a single insight could sum up the case for strategic planning in higher education, it would be the Stoic philosopher Seneca’s observation that, if you don’t know which port you’re sailing to, “no ...