AgenticOS is intended to cut down time spent on campaign setup and troubleshooting while freeing up focus for more high-level ...

These days, you can't turn on a computer or open up your phone without seeing something political. Whether it's an ad run by a campaign or a commentator talking about a campaign, politicking is ...

When done right, these are two ways to characterize programmatic advertising. If you’re looking to run a successful campaign and reach your exact audience, programmatic advertising is a smart and ...

It’s no secret that advertising isn’t what it used to be. From streaming services to Instagram stories to traditional website and news sources, the digital ad space has become congested with content ...

In 2021, the programmatic ad spending budget for U.S. advertisers soared to an impressive $106 billion, reflecting a remarkable year-on-year growth of 41%. Forecasts from eMarketer anticipated a ...

One year ago, the Association of National Advertisers released the first part of its Programmatic Media Supply Chain Transparency Study. But it really should have been named The Lack of Programmatic ...

NEW YORK, July 3, 2025 /PRNewswire/ -- Assembly, a leading media company part of the Stagwell (NASDAQ: STGW) challenger network, announced today the launch of Assembly Control, a proprietary brand ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.

DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...

NBCU is testing agentic systems that can automatically activate campaigns across its entire portfolio – including live sports ...

Wasabi Technologies has grown to become a leader in cloud storage and is trusted by many of the world’s top companies to protect their data. As the company continued to scale, it needed to expand ...

Navigating the open Internet is becoming increasingly challenging for brands as traditional targeting methods dwindle and spending on less-effective Made-for-Advertising (MFA) sites increases. There ...