Gap will launch a virtual, purchase-free experience in Club Roblox, a role-playing, user-generated world build on the Roblox gaming platform, per details emailed to sister publication Marketing Dive.

UPDATE 01/10/25: Roblox has responded to criticism of its "sensitive issues" descriptor, stating it wishes to empower parents. "We welcome and value creativity and expression on Roblox," reads a ...

Roblox released it’s 2023 Digital Expression, Fashion & Beauty Trends report this week detailing its users interest in digital fashion, beauty and self-expression. The report shows that Gen Z is ...

Supermodel Heidi Klum and Supersocial, a maker of Roblox games, announced the launch of Modelverse on the popular Roblox platform. Modelverse is a fashion experience on Roblox that is opening the door ...

Avatar faces will be able to move more naturally than ever before. Roblox users will soon be able to give their avatars facial expressions that mimic the player’s own, the platform announced today.

Adidas has officially landed on Roblox with a digital collection, highlighting self-expression, creativity and user experience by fusing fashion with gaming. As part of the experience, adidas has ...

Karlie Kloss, the doe-eyed supermodel who has walked for everyone from Marc Jacobs to Oscar de la Renta, has obviously done quite well in the real world. So one might be surprised to hear she’s become ...