The results of a strengths, opportunities, weaknesses and threats analysis are most often displayed within a four-corner, or horizontal, matrix design. The internal-external matrix is based an an ...

SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, Threats. SWOT is used as a framework when analyzing the market position and general health of a business. Through the use of ...

Opinions expressed by Entrepreneur contributors are their own. One of the components that typically goes in a business plan is a SWOT analysis. Whether or not you’re in the process of creating a ...

President of Sales Xceleration, leading the organization to focus on helping small to mid-sized businesses get their sales back on track. Statistics can be eye-opening – and harsh. According to the ...