Google’s Campaign Mix Experiments beta lets advertisers test multiple campaign types and budgets together to find what works ...

Learn how to get started with PPC testing, which elements to test and ideas to implement for your search, shopping and video campaigns. Best practices in PPC advertising are helpful. But every account ...

As previously spotted, Google Search is working on a new “AI Mode” that offers a “persistent place” to ask more “open-ended / exploratory questions” and get generated AI Overview-style responses.

Summary: According to a new report, Google has started testing the search feature for Android’s native Photo Picker. Once the support is live, you’ll be able to easily search photos from Photo Picker ...

Google is testing very basic theming and customization for the Search results page with a “Color your Search” feature.

Google has become so integral to online navigation that its name became a verb, meaning “to find things on the Internet.” Soon, Google might just tell you what’s on the Internet instead of showing you ...

Google begins experimenting with Audio Overviews in search results. US searchers can opt in to the experiment via Search Labs. Google's new Audio Overviews feature creates AI-generated audio summaries ...