Google's Gary Illyes warns of URL parameter issues causing crawler inefficiencies, especially for e-commerce sites. URL parameters can create infinite URLs, causing crawl inefficiencies. E-commerce ...

Google updates Search documentation with standardized URL parameter guidelines, recommending "=" and "&" for optimal website crawling. Google recommends using "=" and "&" for URL parameters.

As part of the Search Off The Record podcast from Google on crawling, which we briefly covered on Friday, Gary Illyes from Google said he is investigating ways for Google to handle URL parameters ...

Google’s recent blog post recommending that webmasters avoid rewriting dynamic URLs caused a minor furor in the search marketing industry. Reactions ranged from nervous fears that sites with rewritten ...

Almost two years ago, Google updated their guidelines to say that they can now properly handle crawling dynamic URLs. But last night, Google posted a blog entry now telling webmasters not to use ...