Threads first surpassed X in terms of daily active users on mobile devices worldwide in September, according to Similarweb.

Threads’ daily mobile usage has quietly surpassed X as Meta leans on cross-promotion, creator tools and fast feature rollouts ...

One of the most anticipated changing of the guard moments set to happen in 2026, based on each app’s current trajectory, is ...

Meta’s Threads has surpassed X in total active users as of January 2026, marking a major shift in the competitive landscape ...

Ads on Threads will roll out gradually to users over the coming months, Meta says.

On the web, Elon Musk's social network still reigns supreme.

A new report shows that when it comes to social media usage, an app from Meta Platforms Inc (NASDAQ:META) is seeing strong ...

Threads will begin rolling out ads globally from next week, as Meta integrates the platform into its wider advertising ...

Meta launched Threads in July 2023 to compete with Elon Musk's X, formerly known as Twitter.

Threads continues to grow daily active users globally, surpassing X in mobile engagement as X sees ongoing declines in core ...

Threads has grown enough for Meta to fully integrate it into its advertising machine. On Wednesday, the company said that, ...

Meta has announced that, starting “next week,” its Twitter/X competitor Threads will begin showing ads to all users. In ...