Web analytics is a powerful tool for understanding how people interact with your website. By tracking and analysing your website traffic, you can gain insights into your audience, content and ...

Overwhelmed with data, many companies are cutting through the noise by seeking Web analytics that enable them to do a better job of viewing—and acting upon—multichannel relationships. “It’s the Holy ...

Web analytics can provide an insight into the performance of a website. Many Web hosting packages include Web analytics tools. Free services such as Google Analytics, which can be used in any site, ...

Promising a simplified interface and more custom-tailored reporting, NetIQ Corp. this week unveiled an upgrade to its flagship WebTrends Web analytics software. WebTrends Reporting Center 5.0 is ...

In this blog series, we shed some light on our marketing approach at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. A ...

You can't do business without a Web site these days. But how much business is your Web site actually doing? There are several Web analytics products that will try to tell you just what's up with your ...

Opinions expressed by Entrepreneur contributors are their own. Facebook, MySpace, LinkedIn, Flickr and Twitter are the most popular forms of social media today, giving members easy ways to connect ...

Many phishing websites are now using unique user IDs (UIDs), and that gives defenders a signal to detect phishing attacks before they do much damage. An increasing number of phishing websites use web ...

The open-source web analytics Umami v3 offers a new interface, cohort analysis, and pixel tracking. However, MySQL support ...

As a CMO, you don’t have the time to develop a deep understanding of each team member’s processes on a day-to-day basis. You need an abridged version of your team ...