In a Webmaster Central Hangout, Google’s John Mueller discussed the reasons why Google crawls non-existent pages and what that meant for your crawl budget. Web publishers would like to see Google ...

Google’s John Mueller recently provided some guidance with regards to invalid URLs on a website. An invalid URL should return a 404 error so it’s clear to Google ...

There’s a fun — fun — thing you can do if you own and operate a website where you do something, like I said, fun with your 404 page — the page users reach when a server can’t find what was requested, ...