Excitement over 7 AR launches in 2025 is building across Silicon Valley and retail. The momentum matters now because major ...

Artists, record labels, and music marketers are creating custom filters to promote songs, as augmented-reality effects take off on social media.

Close your eyes and imagine walking into a store that feels more like a personal, interactive showroom. You don't have to guess whether the couch will fit your tiny apartment or whether that lipstick ...

Luxury real estate is shedding its relationship-only past by using AI and immersive technology to surface new opportunities.

Augmented Reality (AR) is no longer a novelty. It’s a strategic force reshaping how consumers discover, evaluate and purchase products. AR bridges digital and physical retail in ways that drive ...

In episode four of the Tech Edit by Vogue Business podcast, entitled Augmented reality: How to engage tomorrow’s consumers, innovation editor Maghan McDowell is discussing how augmented reality has ...

Step into the future with us as we explore the exciting world of augmented reality in this episode of Budget to Best. Augmented reality isn't just a sci-fi dream anymore; it's here, and it's ...

Augmented Reality has been around for many years. The game-changing technology that overlays digital information onto the real world while creating a unique and interactive experience is increasingly ...

In this article, we will look at the 12 Best Augmented Reality Stocks to Buy According to Analysts. Integration of artificial intelligence, better graphics, and enhanced processing power are enabling ...

Xia Su and Jae Lee are both Ph.D. students studying computer science and engineering at UW. They join us to talk about their work and what future AR technology might look like. Note: The following ...

The use of computer-assisted navigation and robotics within surgery has exploded in recent years. Augmented reality technologies can now improve surgical accuracy and offer more complete data all ...