A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

Aurasell is betting that AI-native, fully integrated CRM platforms can replace the fragmented go-to-market stacks that have ...

Optimizing your CRM data requires making sure your data is crucial, correct, and consistent — or what I like to call, “the three C’s.” Unfortunately, far too many companies have data that’s neither ...

While it is still vitally important to build a CRM platform around the features and functionality of the software, the true challenge will be to construct a CRM database that can deliver customer ...

A CRM can be transformed from a simple client tracking tool into a powerhouse of growth that fuels your success while keeping client relationships personal and authentic.

By aligning marketing, sales and CX within a single platform, businesses can transform isolated efforts into a cohesive, high ...

Next-generation CRM solutions prioritise data security, ensuring customer trust and compliance while managing sensitive ...

When put to work properly, CRM data can help drive huge gains in your campaign results and ROI for the holidays and beyond. According to the 2014 CRM/Unified Commerce Benchmark Survey, only 22% of ...

*This is a guest post. The thoughts and opinions expressed are those of its authors and do not reflect on Techaeris or its staff. The CRM industry grows by time and customer relationship management is ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More This article was contributed by Tom Wilson, a data professional and ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...