If you’d like to pursue being a researcher or scientist by profession, it’s helpful to understand the best way to develop hypotheses and test them to determine results. And even if you don’t decide to ...

The marketing research process requires an outlined, methodical gathering of market data to aid in business and managerial decision making. Additionally, market research helps business owners and ...

As research and editorial processes become increasingly open, scientists and editors need to be proactive but also alert to risks. Progress in the transparency of both research and editorial processes ...

THERE are half a dozen research methodologies depending on how you should scientifically and systematically conduct your investigation, given the nature of your research questions. Whatever type of ...

Christina Majaski writes and edits finance, credit cards, and travel content. She has 14+ years of experience with print and digital publications. Khadija Khartit is a strategy, investment, and ...

A typical Pew Research Center national survey – regardless of mode – is designed and implemented with a total survey error approach in mind, aimed at minimizing ...

In key ways, writing surveys to assess foreign public opinion parallels how Pew Research Center approaches questionnaire design for U.S. projects. In both cases, Center staff carefully consider ...

Pioneered by digital literacy experts, the "Sift" strategy is a technique for spotting fake news and misleading social media posts, says Amanda Ruggeri. It's no secret that misinformation is rampant ...