Your implicit memory helps you remember how to do things without consciously thinking about it. It includes skills and habits, like how to ride a bike and how to get around your house. It also ...

Research continues to indicate how imperative it is for us to start protecting our memory earlier in life. But when it comes to implicit vs. explicit memory, what’s the difference? Why are they ...

Explicit costs are direct, out-of-pocket expenses that a company incurs during its operations. These costs are easily identifiable and measurable, typically involving monetary transactions. Explicit ...

The distinction between implicit and explicit motives has long been a subject of scholarly investigation in psychology, offering profound insights into human behaviour. Implicit motives refer to the ...

There’s a slight change of plan for this week. I am still putting together more detailed analysis of the “Brands that I like” from last week, so that will now be on the agenda for my next blog. I ...

One of our lifelong love affairs as humans is learning. Even the “pain” which, as per Aristotle’s observations, accompanies learning doesn’t deter us. In the name of growing our minds and skillsets, ...

A quarter-century ago, social psychologist Anthony Greenwald of the University of Washington developed a test that exposed an uncomfortable aspect of the human mind: People have deep-seated biases of ...

Last month, the Punjab Assembly took the lead in amending its agricultural income tax (AIT) law, increasing the maximum tax rate from 15 per cent (in Punjab and Sindh) to align with federal income tax ...