Google will zero out the Android Advertising ID – literally – when users have opted out of personalized advertising starting later this year. The company notified mobile developers Thursday about the ...

Google said Wednesday that it will restrict advertisers' ability to track users of Android phones and other devices. It joins Apple in taking steps to strengthen privacy for U.S. consumers, a sea ...

When signed in to your Google account, your searches, clicked links, images, and videos are tracked. Things like your IP address, device, and which ads you click are tracked even when you're not ...

It's no longer just cookies following you on Google Chrome. Credit: Thiago Prudencio / SOPA Images / LightRocket via Getty Images Google is keeping an eye on where you go on the internet. Back in 2020 ...