Bees have a phenomenal ability to perceive different shades of color, and their eyes are able to see ultraviolet light. This helps them find flowers that produce nectar. Human beings are also ...

Speaking a language with different words for different color shades allows the brain to perceive those shades quicker than using a language with only one word for that color, according to new research ...

Color is more than just a visual stimulus; it has the power to influence our emotions, thoughts, and behaviors. The psychology of color explores how different colors affect our mood, productivity, and ...

Color is an important stimulus for the brain because 80 percent of our sensory impressions come from our visual system. Some research suggests that the pituitary gland, which is responsible for body ...