Twitter (now X) and hashtags are inseparable. But for most marketers, hashtag strategy remains stuck in a 2015 mindset: stuff your tweet with trending tags and hope for the best. That approach doesn’t ...

How did the popular social network get some of its core features? July 15, 2012 — -- We know what you are thinking: Wait, didn't Twitter just celebrate its sixth birthday? How is it now ...

The evolution of business-to-business (B2B) advertising has changed over the decades. Previously, businesses would spread the ...

James has a passion for how technologies influence business and has several Mobile World Congress events under his belt. James has interviewed a variety of leading figures in his career, from former ...