Gaming platform geared for kids turns out to be a tough sell ...

A hot potato: Being among the most played games on the market has made Roblox and Fortnite prime targets for scams and cyberattacks. However, their popularity among kids has made them especially ...

Roblox has been trying to turn its giant audience into real ad money since it went public in 2021, but the effort keeps ...

Fans playing Roblox right now may have spotted a message spammed in the chat, getting you to head to Blox.green. But what is ...

The Children's Advertising Review Unit (CARU) of BBB National Programs is taking Roblox to task for irresponsible advertising to children under the age of 13. The non-profit on Friday found the gaming ...

Investors eager for Roblox to tap alternative revenue streams will have to wait a little longer. CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings ...

An advertising industry watchdog said videogame company Roblox violated the group’s guidelines for marketing to children younger than 13. The Children’s Advertising Review Unit, a division of ...

Roblox has massive engagement but limited monetization beyond Robux. The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ability to ...

Google on Tuesday announced a new partnership with gaming company Roblox, which will allow advertisers to purchase and scale Roblox’s Rewarded Video and other immersive ad formats. That means ...

Roblox stock rose Tuesday after the videogame company said it is partnering with Google to expand its burgeoning ad business. The collaboration with Alphabet-owned Google is a “foundational element in ...