The Pop-Tarts Bowl is upping the ante. After frosted strawberry lived its dream of being consumed after last year’s inaugural game, the bowl game is introducing three new mascots this year: frosted ...

The beloved toaster pastries are sponsoring another college football bowl, but with six mascots taking the field, the brand ...

The Pop-Tarts Bowl is perhaps the whackiest college football event of the year. / Jasen Vinlove-Imagn Images Prepare yourselves, college football fans. This year's Pop-Tarts Bowl, the strangest bowl ...

The latest College Football Playoff rankings will be released on Tuesday night, but a more important announcement was made on ...