The company will launch its Monster High experience on the online game platform this week, soon followed by Hot Wheels, ...

Toy giant Mattel has expanded its partnership with Roblox to launch new games on the platform based on its popular brands.

Roblox shares climbed after Mattel announced new Roblox games featuring major brands, starting with Monster High.

Moose Toys and Gamefam have teamed up once again to bring Heroes of Goo Jit Zu back to Roblox this holiday season. Following ...

Supersocial announced it has teamed up with toy maker Toikido to launch a Roblox world based on Toikido’s Piñata Smashlings toys. The partnership introduces the first-ever toy line to hit the market ...