Many retailers adopt the perspective that customers don't just want to purchase items, they want to be drawn into a shopping experience that appeals to sensory aesthetics or perceptions about ...

Visual merchandising is how you display products for sale. In particular, retail stores try to maximize the use of their floor space by drawing attention to items with the use of marketing materials ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the top five visual merchandising challenges retail stores must ...

Clarity is more than a goal — it’s a business driver. At The Foschini Group (TFG), a leading South African retail group, achieving clarity in visual merchandising has translated into billions in value ...

It makes sense that the visual state of a store would affect how much money consumers would spend on purchases, but now we have concrete data to back up these assumptions. Analysis and insights firm ...