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Business School on Instagram: "Cohort analysis is a powerful behavioral analytics technique that breaks down a large dataset of users or customers into smaller, related groups (called cohorts) based on shared characteristics or experiences within a defined time frame. The goal is to observe and understand the behavior of these specific groups over time, revealing patterns and trends that might be hidden when looking at overall, aggregated data. @namitathapar @business__school__ #motivationmonday
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